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Social Network sites such as Yahoo and facebook are used by 200 million people worldwide.
Social Network SEO is in it’s own right a separate entity in the SEO industry. The usage and manipulation of this media is rapidly becoming the ‘3rd Stage’ in ensuring the full 100% optimisation of a website.
To give you an example;
Back-links are predominantly produced within bookmarking and news distribution sites, these sites will have control over ow often they allow Google to spider there website and pick up information. This transfer of information to google can take weeks.
One of the main advantages of using social network sites to market your website is that the transition of information such as back-links takes approximately 17 seconds! Google will more or less instantly know your site has been recommended by somebody!
Another advantage is that social networks generally have a very high page ranking indeed – these sites are constantly updated by there users and so all content is unique, relevant and large in overall quantity.
We know exactly which social network sites to use in order to have some page ranking transferred to our clients websites. Sites such as facebook and yahoo will not be any benefit to your website, there coding prevents the transfer of “page rank equity” to links? this is called “Viral marketing” This practice is often used by the major blue chip companies to drive brand awareness. Viral marketing has little or none in terms of regulation unlike tv, magazine and other traditional advertising media.
A famous example of a successful viral marketing campaign was conducted by an un-named internet marketing company advertising Umbro just prior to the world cup. This advertisement consisted of a man stood at a bus stop doing keep up! Instead of a football he was using a live dog!
This viral advertisement was passed to countless millions of people through facebook as it was hilarious! The dog wasn’t real but just creative imagery I must add!
This example of viral marketing proved to be the most cost effective advertisement ever to be broadcasted by a uk company.
The use of our Social Network SEO can open the door for much more than just link building and the transition of page rank equity. Have you ever been sent a joke via a text message? The chances are that you have